An interview with John Heintz, CEO of Aptage

By Ton Dobbe – Chief Inspiration Officer, Value Inspiration

Every week I interview entrepreneurs and experts from around the world to share their big idea about new forms of value creation and the potential we can unlock when technology augments the unique strengths of people, to deliver remarkable impact.

Boosting Project Success Rates

I got inspired by the big idea behind Aptage, hence I invited CEO John Heintz to my podcast. We explore the challenges of today’s project-intensive organizations and what’s causing these challenges. We also discuss how technologies such as AI, can deliver transformative impact by augmenting the unique strengths of project managers – thereby creating a unique combo of human and machine to deal with the uncertainties and predicting project risks in order to increase project success rates.

The thing that triggered me most from my interview with John
“We want to build software and products that help people work with more confidence, less drama, and no regret.”

Why did this trigger me? What’s the biggest value here?

It’s the purpose for Aptage’s existence, and there’s much value in this. We all have relied for too long on project management systems that gave us structure and helped us work more process oriented. However, the choices we make on a day to day basis are, even today, most of the time based on ‘gut-feel.’ Why? Simply because we’re creating things for the first time. As John rightly quoted: “There’s the old saying that if you have to deliver bad news, deliver it as soon as possible.

This is where the Aptage value comes in – it’s making a decades old process smart by injecting technology to augment project managers with intelligent guidance that gives them more confidence to deal with the apparent uncertainties – helping them make informed decisions at the earliest convenience – thereby avoiding the ‘drama’ of bad news delivery when it’s too late. I am pretty sure every project manager would opt for a digital peer like this.

What’s the more significant question/opportunity raised?

Just think about this on a broader scale. How much money is wasted on a day to day basis because we tend to be at ease that projects fail, overrun on budget, and miss milestones? We actually calculate with that outcome in mind. What would it mean if every project intensive organization would increase their project success rate by 10%, or even 1%?

Think about the upside – that the ‘OK is good enough’ mantra could now turn towards a mantra that’s about ‘always going the extra mile to deliver a true experience – because now we can.’ Think about the competitive advantage this would create and the impact this could have on every one of us. Think about how much more value for money we would get. The economic outcome of that is significant – both for the service provider, it’s customer, and even the customers’ customers.

Alternatively, apply it to the not-for-profit sector: How many lives could be saved; how many extra people could be helped to shift from poverty to living a sustainable life?

The fundamental questions are: What can we do together to change behaviour and mindset? Moreover, how can we create more ‘Human / Machine’ combinations to transform the impact we can make as human beings? Let me know your thoughts.


Listen to the big idea behind Aptage, and why it has the potential to transform the impact project-intensive organizations can make by augmenting their project managers in the right way.

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