The Software Factory Metaphor

Creating software is a time and labor-intensive activity comparable to the creation of physical goods. For that reason, many have likened a commercial software development organization as a sort of factory. In fact there are several books written on the ‘Software Factory’.

Investing in Innovation

We at Aptage believe that innovative development should be approached with the discipline of any other risky investment. When embarking on an innovative program, one should know the likelihood of making the target return of investment. Further, a well-managed innovative effort should result in improving the likelihood of getting the targeted return.